Digital and outdoor executions will also run alongside the TV commercial. Fans can download music through China Mobile and Bluetooth technology placements in specific bus stops. The campaign will also ...

Coca-Cola stands as arguably one of the most recognizable brands worldwide, instantly identifiable through its iconic red packaging and distinctive, swirly white font. The brand is renowned for its ...

The ‘Coca-Cola hug machine’, created with Ogilvy, aims to bring ‘doses of happiness’ to the public and is part of Coca-Cola’s wider global marketing campaign of ‘Open happiness’. The machine was ...

Add Yahoo as a preferred source to see more of our stories on Google. When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: The Coca-Cola ...