NFL stadiums must scrub all branding for FIFA’s World Cup. One roof got an exemption

Of all the major steps World Cup stadium staffers have to take, this is what one VP of operations says is 'keeping me up at ...

Report: FIFA to allow Mercedes-Benz Stadium to keep roof logo during World Cup

This summer, soccer fans will flock to Mercedes-Benz Stadium in Downtown Atlanta for eight of the 2026 FIFA World Cup matches ...

Roof at Mercedes-Benz Stadium receives FIFA branding exemption, The Athletic reports

Mercedes-Benz Stadium will officially be known as Atlanta Stadium during the World Cup - but its massive logo is likely to ...

MetLife Stadium was renamed for FIFA World Cup. Here's why

Those venues, including New Jersey’s MetLife Stadium, will also have to cover any corporate-sponsored name or logo. Here's why: It is a common practice for FIFA to require a stadium to rebrand itself ...
Marketing-Interactive

adidas Trefoil logo makes a World Cup comeback after 36 years

Adidas has returned its iconic Trefoil logo to the FIFA World Cup for the first time in 36 years, unveiling official away ...

FIFA to allow Mercedes-Benz Stadium to keep roof logo during World Cup, The Athletic reports

According to The Athletic, FIFA will allow Mercedes-Benz Stadium to leave the roof as it is during the World Cup -- not ...