Pocket Gamer Connects Jordan returns on November 9th and 10th, 2024, offering a chance to gain insights into the world’s fastest-growing games market, MENA. As part of our MENA coverage, we have been ...

BEIJING, June 23, 2020 /PRNewswire/ -- Leading mobile interactive advertising platform Mintegral and its in-house creative studio Mindworks announced the launch of Playturbo. This playable ad creative ...

Playable ads transform passive ad consumption into interactive user experiences, allowing users to engage with mini-games before taking any action. GeeMee's playable ads integrate engaging game ...

Almost every game developer uses rewarded video to monetize because it’s lucrative – but there’s also a lot not to like about it. “A 30-second video ad just isn’t that engaging, and there’s no reason ...

Marketers have increasingly turned to gaming to reach core audiences. However, the gaming audience is far from one-size-fits-all, and marketers that incorporate culture into their gaming strategies ...